CHAPTER 5
APPOINTING AN INNOVATION CONDUCTOR1
. . . Who is responsible for innovation in your firm? Now, most people will quickly point to the head of R&D if the organization has one. That’s probably not a bad first choice, except that it argues that all ideas will come from only one group or business function within your organization. Do you really want to stake everything on just one organization? What if your business partners or customers have suggestions or ideas? Will they naturally funnel to the R&D team?
Jeffrey Phillips Blogger - Innovate on Purpose2
The previous chapter proposed three different mechanisms for managing innovation, each corresponding to a different way of assigning overall responsibility for innovation in the company. ...