In this chapter, the word reward is defined as something given or offered for a special service or to compensate for effort expended. Rewards can be subdivided into the following categories:
Compensation—to financially reimburse for service(s) provided
Award—to bestow a gift for performance or quality
Recognition—to show appreciation for behaving in a desired way
The most basic behavior is to perform in ways for which we are rewarded. The first lesson we learn is directly related to being rewarded for crying. A baby cries, and he or she is fed or his or her diaper is changed. Later on in life, we learn that if we cry, we get picked up and held. We grow a little older, ...