Chapter ElevenInternal Social Media and Employee Engagement in a Danish Bank
Vibeke Thøis Madsen
Introduction
Internal social media (ISM) facilitates communication between organizational members across hierarchies, departments, and geographical distances. It can be an integrated part of the intranet, a separate social software such as Microsoft Teams, Yammer, or Slack or a closed group on LinkedIn, Facebook, or Twitter (Leonardi et al., 2013). Regardless of the setup, everyone in the organization can contribute, and the communication is visible to all organizational members (Treem & Leonardi, 2012). As a result, communication on ISM has been linked to participatory and transparent internal communication (Madsen, ...
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