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International Business: The New Realities, 5th Edition
book

International Business: The New Realities, 5th Edition

by S. Tamer Cavusgil, Gary Knight, John R. Riesenberger
January 2019
Intermediate to advanced content levelIntermediate to advanced
576 pages
33h 19m
English
Pearson
Content preview from International Business: The New Realities, 5th Edition

Organizational Processes

Organizational processes are the managerial routines, behaviors, and mechanisms that allow the firm to function as intended. Typical processes include mechanisms for collecting strategic information, ensuring quality control in manufacturing, and maintaining efficient payment systems for international sales. General Electric has gained much competitive advantage by developing and continuously improving the many processes that comprise its value chains. For example, GE digitizes all key documents and uses intranets and the Internet to automate many activities and reduce operating costs.

Managers attempt to achieve global coordination and integration not just by subscribing to a particular organizational design but also ...

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Publisher Resources

ISBN: 9780136763017