JMP 13 Consumer Research

Categorical Platform Overview

The Categorical platform can produce results from a rich variety of organizations of data, as reflected in the tabbed panels that enable you to specify the analyses that you want. The Categorical platform has capabilities similar to other platforms. The choice of platform depends on your focus, the shape of your data, and the desired level of detail. The strength of the Categorical platform is that it can handle responses in a wide variety of formats without needing to reshape the data. Table 3.1 shows several of JMP’s analysis platforms and their strengths.

 

Table 3.1 Comparing JMP’s Categorical Analyses 

Platform	Specialty
Distribution	Separate, ungrouped categorical responses.
Fit Y By X: Contingency ...