May 2017
Beginner
400 pages
12h 50m
English
Content preview from Leading An Accounting Firm
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Appendix E:1RAINMAKER ACADEMY Revenue Action Plan/Results Report
PARTICIPANT’S NAME _________________________________________________
MARKETING PERIOD _________________________________________________
TOP 21
A prospect should be listed in the Top 21 from whom you will make a sales call and have a good probability (better than 50%) of making a sale within the next reporting period.
Top 7 CLIENTS
Top 7 PROSPECTIVE CLIENTS
Top 7 REFERRAL SOURCES
FARM CLUB
A prospect should be listed in the Farm Club if they don’t fit in the Top 21, you will make a sales call on them within the next 12 months, and believe you have a 20% or better chance of making a sale.
Farm Club CLIENTS
Farm Club PROSPECTIVE CLIENTS
Farm Club REFERRAL SOURCES
MARKETING ACTIVITIES TO SUPPORT TARGET SELLING
Planned Marketing ...
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