Lean Customer Development

Index

A note on the digital index

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A

Abramson, Mark, Experience with customer development and industry

abstracting up one level, in interview questioning, What’s the Customer Already Doing?

action items, turning insights into, Rallying the Team Around New Information

active listening, Keeping the Conversation Flowing

actual vs. aspirational responses, in interview questioning, Focus on the present, not the future

Aetna

defining MVP at, More Viable than Minimum

Healthagen Strategy Group, Show Me How You’re Using Our Product

alternate domains, testing prototypes using alternate, Use a sketch

Alvarez, Cindy, Watch out for those who can’t stop at minimum

Amazon, success rate of tested features, Why You Need Customer Development

Ariely, Dan, How I Learned to Find the Right Customers by Finding the Wrong Ones

asking for introductions, finding customers by, Come with me on a trip to the DMV

aspirational vs. actual responses, in interview questioning, Focus on the present, not the future

aspirational vs. real wants, Are They Telling You What You Want to Hear?

assumptions, identifying

about, Where Should I Start?

making wrong assumptions when, Within Five Interviews: The First Really Excited Person

using ...