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Location-Aware Applications by Murat Aktihanoglu, Richard Ferraro

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Part 3. Creating winning LBS businesses

In this last part of the book, we explore the business side of LBS mobile app development, which will increase your chances of having a widely adopted, successful, and profitable development effort.

We mentioned in the introduction to the book that we recognize that application developers are increasingly also entrepreneurs.

For this reason, in this final part, we go into different options for financing and building your business as well as how to make your application rise above the rest in the competitive world of mobile applications.

As with most newly launched web or mobile services, monetization plays a big role in making any new venture a success. Chapter 9 discusses different monetization models ...

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