3 Ethical and Sustainability Issues of Artificial Intelligence (AI) in the Luxury Industry
Lars-Erik Casper Ferm, Sara Shawky, Park Thaichon and Sara Quach
3.1 Introduction
The term Artificial Intelligence (AI) is utilized to describe information systems that allow machines or software to endow the intellectual processes of human behaviors (Nilsson, 1980). Since its inception, AI has demonstrated the power of programming data-driven digital technologies to perform activities that used to be solely associated with intelligent human beings (Quach et al., 2022), such as problem-solving, decision-making, drawing generalizations, communication, perception of meaning, and reasoning (Ayoko, 2021; Balajee, 2020). Organizations ...
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