Managing the Cultural Pitfalls of Hybrid Work

The authors offer 11 strategies for leading more effective hybrid teams based on data from a recent survey of marketing leaders.

Three years into the pandemic era, hybrid work models abound for business professionals. In the March 2023 edition of The CMO Survey, of 314 marketing leaders, 57% said that they work from home remotely at least some of the time, while 39% do so all of the time.

Here’s the good news: Recent peer-reviewed research shows that hybrid work reduces attrition rates by 35% and improves employee satisfaction. Consistent with this result, data from The CMO Survey finds leaders confident in driving team productivity via both remote ...

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