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Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time
book

Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time

by Jackie Fenn, Mark Raskino
October 2008
Beginner
256 pages
6h 40m
English
Harvard Business Review Press
Content preview from Mastering the Hype Cycle: How to Choose the Right Innovation at the Right Time

Seven

Track: Collecting the Innovation Candidates

To have a great idea, have a lot of them.

—Thomas Edison

LIKE MANY GOVERNMENT and military organizations, the Defense Information Systems Agency (DISA) has a clear statement of its scope. DISA is “the provider of global net-centric solutions for the Nation’s warfighters and all those who support them in the defense of the nation.” In its role as a core enabler of the nation’s war-fighting ability, DISA needs to maintain a type A enterprise personality to stay ahead of its particular type of competition. Its army of employees need to operate on the leading edge of the communications networks, computers, and software that they deliver to support the U.S. Department of Defense (DoD).

In 2005 one ...

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Publisher Resources

ISBN: 9781422135129