Microsoft Dynamics® CRM 4.0 Step by Step

Chapter 10. Working with Campaign Activities and Responses

Chapter at a Glance

In this chapter, you will learn to
✓	Create campaign activities.
✓	Associate marketing lists with campaign activities.
✓	Distribute campaign activities.
✓	Record campaign responses.
✓	Convert campaign responses to other record types.
✓	View campaign results.

In Chapter 9, you learned how to use Microsoft Dynamics CRM to plan and prepare for a marketing campaign. Proper planning and setup of your campaign helps ensure successful execution and tracking. In addition to helping you prepare for a marketing campaign, Microsoft Dynamics CRM simplifies the execution of your marketing ...