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Microsoft Dynamics® CRM 2011 Step by Step by Jim Steger Mike Snyder and Brendan Landers

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Chapter 10. Tracking Service Requests

Chapter at a Glance

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Many CRM system implementations are initiated by sales and marketing teams to build a shared, central repository of customer sales and order data. In the previous chapters of this book, you’ve learned how Microsoft Dynamics CRM can be used to manage marketing activities, prospective customers (leads), sales opportunities, and orders. Of course, after a sale is completed, your company’s relationship ...

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