Native Support for Branding
If organizational requirements mandate creating a truly custom brand for SharePoint Product and Technologies sites, then the capabilities built in to the user interface will not be sufficient. Still, you should take every advantage of built-in support before making plans to develop a custom brand using other methods. A best practice is to keep it simple and keep it native when possible. From an end-user perspective, the native options are available on the Site Settings page. Most of them appear on the page in a column with the appropriate name of Look And Feel. Figure 11-3 shows the Look And Feel column of a publishing site.
Figure 11-3. Look And Feel options on the Site Settings page
Title, Description, and Icon
Using ...
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