Contents
1 Investing Successfully for Your Future
Return on Investment and Finance Metrics Are Not Enough
Visions and Strategies, Finance Metrics, and the Execution Gap
The Business Investment Roadmap
2 Growing Value with the Business Investment Roadmap
Using the Business Investment Roadmap
Will the Business Investment Roadmap Guarantee Success?
Introducing Fresh Breeze Corporation
Preliminary Analysis of an Investment: Would You Like That Super-Sized?
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