Book description
We have observed there are five viable and valuable models for IP management and monetization: IP licensing, technology licensing, developing IP-based component businesses, establishing contract R&D relationships, and entering into joint ventures to combine IP assets. By understanding these models and their trade-offs, potential partners are better able to strengthen their own IP strategies and gain greater access to the innovations of other companies.Product information
- Title: Models of Intellectual Property Collaborations Between Mature and Emerging Market Companies
- Author(s):
- Release date: July 2015
- Publisher(s): MIT Sloan Management Review
- ISBN: 53863MIT56405
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