July 2015
Intermediate to advanced
4 pages
14m
English
We have observed there are five viable and valuable models for IP management
and monetization: IP licensing, technology licensing, developing IP-based component
businesses, establishing contract R&D relationships, and entering into joint ventures to
combine IP assets. By understanding these models and their trade-offs, potential partners
are better able to strengthen their own IP strategies and gain greater access to the
innovations of other companies.
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