Chapter 1. Introduction
Innovative service technologies are becoming valuable assets for businesses that need to stay competitive in the face of increasing globalization and market complexity. While computer processing power is becoming faster and cheaper, search engines, instant messaging, and social media channels are generating floods of information that escalate demands for consumable and accessible data.
As the world’s economies engage one another through offshoring, outsourcing, and supply chaining, localization is required to accommodate different currencies and languages. ...
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