Chapter 9. Decision Making and Creativity
Chapter at a glance
Not a day goes by that we are not involved in decisions, many of them consequential for our lives and the welfare of others. Here's what to look for in Chapter 9. Don't forget to check your learning with the Summary Questions & Answers and Self-Test in the end-of-chapter Study Guide.
WHAT IS INVOLVED IN THE DECISION-MAKING PROCESS?
Steps in Decision Making
Ethical Reasoning and Decision Making
Types of Decisions
Decision Environments
Risk Management in Decision Making
WHAT ARE THE ALTERNATIVE DECISION-MAKING MODELS?
Classical Decision Model
Behavioral Decision Model
Garbage Can Decision Model
Intuitive Decision Model
WHAT ARE KEY DECISION-MAKING TRAPS AND ISSUES?
Judgmental Heuristics
Decision Biases
Knowing When to Decide
Knowing Who to Involve
Knowing When to Quit
WHAT CAN BE DONE TO STIMULATE CREATIVITY IN DECISION MAKING?
Stages of Creative Thinking
Personal Creativity Drivers
Team Creativity Drivers
Smart decisions led Tom Szaky from dorm-room brainstormer to Wal-Mart supplier. And it's all based on "sustainability," "green," and "recycling." Szaky is what many call an "eco-capitalist," someone who brings environmentalism into the world of business and consumers. If you buy his book Revolution in a Bottle you enter the world of "upcycling"—the art, if you will, of turning waste that isn't recyclable into reusable packaging. And yes, it did begin in a dorm room with one of those among-friends conversations you have surely been a part of. ...
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