Outside-in Software Development: A Practical Approach to Building Successful Stakeholder-based Products

Chapter 1. Introducing Outside-in Development

“The Standish Group research shows a staggering 31.1% of projects will be canceled before they ever get completed. Further results indicate 52.7% of projects will cost 189% of their original estimates. The cost of these failures and overruns {is} just the tip of the proverbial iceberg. The lost opportunity costs are not measurable, but could easily be in the trillions of dollars.”—The Standish Group¹

Have you ever been part of an extremely successful project? If you have, just asking this question probably has you flashing back to those days with a smile on your face. These are the projects on which members of the team really clicked. The team members grew stronger as the project progressed because ...