Perfect Phrases for Writing Company Announcements: Hundreds of Ready-to-Use Phrases for Powerful Internal and External Communications

Part ThreeWriting Your Perfect Phrases

We hope you’re using and enjoying the phrases in this book. If you are, you’ve probably noticed that there’s no magic to the “perfect phrase,” only some perfect announcement mindsets and a few basic elements. These include a focus on your intent and audience, a positive tone, powerful language, clarity, and a little creativity. In Chapter 12, we offer a look at these elements and some inspiration and advice to encourage you to try writing your own perfect phrases. If you don’t have a writing background, you may not be aware of some of the most common errors and how to avoid them. Chapter 13 gives you a simple “crash course” on avoiding these errors as well as a few proofreading suggestions. Whether or not ...