CHAPTER 10
Customer Segmentation Models
In this chapter, you will learn how to build customer segmentation models in Microsoft Azure Machine Learning. Using a practical example, we will present a step-by-step guide to using Microsoft Azure Machine Learning to easily build segmentation models using k-means clustering. After the models have been built, you will learn how to perform validation and deploy it in production.
Customer Segmentation Models in a Nutshell
In order for companies to compete effectively, and build products and services that sell, it is very important to figure out the target customer segments and the characteristics of each ...
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