Production for Print

Table of contents

1. Cover
2. Title Page
3. Copyright
4. Contents
5. Preface
6. 1 The Evolution of an Industry
   1. The changing face of graphic design
   2. How it all started
   3. From letterpress to litho
   4. Advances in typesetting
   5. The font wars
   6. Film technology
   7. Filmless technology
   8. The offset litho process
   9. Other printing methods
7. 2 Four-Color Printing Explained
   1. A word about paper weights and sizes
   2. Imposition
   3. CMY… K?
   4. Screen angles and screen clash
   5. Beyond four colors
8. 3 Understanding Color
   1. RGB vs. CMYK
   2. Color opposites
   3. How you perceive color
   4. A case study
   5. How do you pick the colors you need?
   6. Some color psychology
   7. Getting the most out of your monitor
   8. Backward calibration
   9. Other calibration methods
9. 4 Calibrating a Grayscale Image
   1. Dealing with highlights and shadows
   2. Creating a dot-gain test strip
   3. A practical example of grayscale calibration
   4. Adding contrast
10. 5 Bitmaps and Pixel Depth
    1. Why are there 256 shades in a grayscale image?
    2. Pixel depth in color images
11. 6 Calibrating Color Images
    1. Getting started
    2. Gray component replacement
    3. GCR in action
    4. Highlights and mid-tones
    5. Dealing with color balance
    6. Photoshop color settings
    7. Calibration test-strip settings
12. 7 Good and Bad Image Formats… and Others!
    1. Good image formats
    2. Bad image formats
    3. …and the “other” category
    4. Images from the Web: optimization and resolution
    5. Genuine fractals
13. 8 Resolution and Scanning
    1. What is so special about 300?
    2. Creating an efficient workflow
    3. Scanning original material
    4. Scanning previously printed images
14. 9 Trapping
    1. What is trapping?
    2. Adobe Illustrator and CorelDRAW
    3. Photoshop, InDesign, and Quark
    4. Creating and using a rich black
    5. Registration and trim marks
    6. Trapping into a rich black
15. 10 Using Pantone Colors
    1. The Pantone Formula Guides
    2. Other Pantone products
16. 11 Photoshop Tips and More
    1. Changing an object’s color
    2. Smooth gradients
    3. Using desaturation to avoid RGB problems
    4. Fixing foreshortening
    5. Useful grayscale options
    6. Sharpening images in Photoshop
    7. Choosing the right halftone dot shape
17. 12 Preparing the File for the Printer
    1. A printing checklist
    2. Using InDesign
    3. Using Adobe Acrobat
    4. Marks and bleeds
    5. Output
    6. Advanced
    7. Using QuarkXPress
    8. Tools of the trade, and more
18. Glossary
19. Index
20. Acknowledgments