Professional Product Owner, The: Leveraging Scrum as a Competitive Advantage

INDEX

Numbers

2 Brains: Tell It and Sell It technique, 47–48

2×2 matrix of value, 87–88, 153

3 Cs, 196–197

3 Vs

validation, 94–95

assessing, 322

marketplace feedback, 97

MVP (Minimum Viable Product), 97–104

persevere or pivot decision, 104–108

stakeholder feedback, 95–96

value

ability to innovate, 78–83

assessing, 321

current value, 68–73

defined, 56–57

delivering, 57–60

delivery metrics, 60–65

EBMgt (Evidence-Based Management), 65–68

invisible value, 87–89

money toward value, tracking, 85–86

negative value, 86

neutrality of, 89

owner metrics, 60–65

perversion of metrics, 89–91

time to market, 73–78

value hypothesis, 94

value proposition, 57

visible value, 87

vision

assessing, 321

boilerplate statements, 40

business modeling, 35–40

effectiveness ...