“One indication of influence is the ability to stand boldly against hostile trends and thereby alter them.”
Madeline Albright, Former US Secretary of State
Time magazine’s April 18, 2012, edition profiled one hundred of the most influential people in the world. The write-up included this insight: “Before microphones and television were invented, a leader had to stand in front of a crowd and bellow. Now she can tweet a phrase that reaches millions in a flash. Influence was never easier—or more ephemeral.”4
Clearly, the nature of influence has changed with technology. But at its core, influence is still about “the capacity or power of persons to be a compelling force on or produce effects on the ...