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SEO Made Easy: Everything You Need to Know About SEO and Nothing More
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SEO Made Easy: Everything You Need to Know About SEO and Nothing More

by Evan Bailyn
December 2013
Beginner
256 pages
7h 18m
English
Que
Content preview from SEO Made Easy: Everything You Need to Know About SEO and Nothing More

1. Trust: The Currency of Google

If we could peer into the secret room where Google keeps the computers that rank every website on the Internet, this is what I think we would see (see Figure 1.1).

Image

Figure 1.1 An illustration of how I believe Google views websites.

Google analyzes unimaginable amounts of data from millions of websites and whittles it down to the 10 to 20 results that are most relevant for your search. As you will soon see, only a few factors ultimately determine the order of search results. But the Big G likes to have all sorts of data available so that it can return relevant web pages for highly specific searches such as why does ...

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