April 2024
Intermediate to advanced
6 pages
12m
English
Overview
Products designed for the average user can unintentionally exclude those with special needs or from marginalized populations. People designing products for a more diverse set of users can start by asking a simple set of questions. The ADDRESSING framework, which considers diversity along multiple dimensions, including age, disability, religion, and nationality, can help product teams widen their view of their target market.
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