Chapter 2 Research
Before we decide how we’re going to create our design, we need to decide what it is we’re going to create. Well, that’s easy—the client just gives us a design brief, and then we get to work—right?
Well, you could do that, but you’d be missing out on the all-important research stage. Fortunately, we’ve got a whole chapter devoted to just that.
The Brief
A design brief details what the client expects of the design you’ll build. A brief is an understanding between client and designer, rather than a formal document denoting a contract between two parties. And the better you understand each other, the more likely the outcome will make both parties proud. Most importantly, the more detailed the brief (even if it takes ...
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