CHAPTER 19

Change: How about… Other Stuff?

Change, change, change. Few people embrace change naturally—it is outside their comfort zone, but hopefully not yours. How many times have you said to yourself everything changes but forgot to include your own business in that statement? As authors, we hope that some of the changes above are changes you are already beginning to embrace. Don’t stop, life is a constant change.

As a business owner and entrepreneur you are very attuned to changes outside your business, attuned to the needs of your customers changing, attuned to understanding your staff, attuned to everything. But we also know that you have worked very hard over the past few years making your business efficient. And in making it efficient—to ...

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