CHAPTER 3

Sponsoring Successful Projects

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Often, an executive wants the results of a project because either they will be used in her part of the organization or they will be delivered to an important client. This executive will often serve as the project sponsor by providing both the resources and guidance that will enable a project manager to successfully plan and implement the necessary work. This chapter deals with the behaviors a busy executive sponsor can use to leverage his time while a project manager and team develop and deliver project results. The purpose of this chapter is to help you:

Determine the duties, motivations, and challenges ...

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