September 2025
Intermediate to advanced
384 pages
15h 30m
English
Content preview from Sustainability Marketing, 3rd Edition
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Acknowledgements
We would like to express our gratitude to the many students, educators and colleagues who have engaged with this book over the years. Special thanks to the students at the Technical University of Munich (TUM), the University of St. Gallen (HSG), Cardiff University and Stockton University, whose feedback has enriched our work.
We are also deeply appreciative of the Wiley publishing team, particularly Jennifer Manias and Judy Howarth, for their support, enthusiasm and dedication.
As we move further into the twenty-first century, the urgency for sustainability marketing continues to grow. With record-breaking global temperatures and rising carbon emissions, the need for business transformation has never been greater. This book is not just an academic resource – it is a call to action. We invite students, educators and professionals to embrace sustainability marketing as the future of business and help shape a world that is environmentally, socially and economically sustainable.
Frank-Martin Belz Ken Peattie Naz Onel
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