index.
accountability question, 30–31, 35–36
action
architect archetype way and, 166
artist archetype way and, 162–163
economist archetype way and, 157–159
engineer archetype way and, 153–154
engineer-economist-artist integration and, 164–165, 168–169
four archetypes and insight into, 169
role of social architect in, 171, 182–183
what matters question and, 4, 7, 8–10
See also changing behavior; How?; motivation
Alexander, Christopher, 99, 167–169, 186
All That Is Solid Melts into Air (Berman), 99, 145
ambition
benefits of giving up, 123–124
choosing safety over, 121
imprisoned by work culture and, 122–123
second-order, 125
archetypes
described, ...
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