Chapter 6. The core of your plan

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“If one piece is moved wrongly, the whole game is lost.”

 
 --Chinese proverb

By now, you have a detailed understanding of your business and its operating environment. You have identified your core competencies, competitive advantages and strengths, weaknesses, opportunities and threats. Now you can have fun devising a strategy, setting objectives, turning them into an operating plan and documenting it. This ...

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