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The Elements of Blogging by Jerry Lanson, Mark Leccese

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Introduction

In the same way you do not have to be a professional driver to drive, you no longer have to be a professional publisher to publish … News can break into the public consciousness without the traditional press weighing in.

—Clay Shirky, Here Comes Everybody

So you want to be a blogger?

No problem. There’s plenty of room at the table: this table circles the globe.

A year after his 2008 book, Shirky, one of the leading thinkers of the Digital Revolution, reminded a TED (Technology, Entertainment, Design) Talk audience we are in an age in which “consumers are now producers.” Seven years later, this once revolutionary idea is so commonplace as to be almost pedestrian. Remarkable.

“The moment we’re living through,” Shirky told his audience—and ...

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