CHAPTER 9

Short- and Longer-Term Planning

The bad news is time flies, the good news is, you’re the pilot

—Michael Altshuler

It is often said that proper planning prevents poor performance. This is probably true of life, but is certainly true in business.

Starting your own business can be daunting and challenging. Business planning will outline all of the strategies and actions you will take to ensure your business is prosperous, grows, and survives. Good planning will lead to good management of all areas of your business.

Every new business needs a business plan. A blueprint of how you will start and develop your new business, backed up by thorough and good quality research. A business plan is an important document in many ways and is not something ...

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