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The Go-To Expert by Jon Baker, Heather Townsend

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Authors’ acknowledgements

Thank you to everyone we interviewed for, or featured in, the book: Tim Luscombe, Gavin Hinks, Alan Stevens, David Kaye, David Stoch, Carl Reader, Martin Bragg, Adrian Jenkins, Guy Clapperton, Rob Brown, Sonja Jefferson, Sharon Tanton, Simon Chaplin, Lee Frederiksen, John Cassidy, Brian Inkster and Shireen Smith.

We’d both like to thank the team at Pearson and our amazing chief organiser, Lisa Bremner, for helping to make this book happen.

PUBLISHER’S ACKNOWLEDGEMENTS

We are grateful to the following for permission to reproduce copyright material:

Figure 4.2 from Infographics by Angie Phillips, ANG Creative Design; Figure 4.3 from Rob Brown at www.therobbrown.com; Figure 15.1 from Optima at www.optimaabr.com/prophet ...

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