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The Joy of Strategy: A Business Plan for Life by Allison Rimm

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Vision: Imagine the Sweet Smell (Sound, Look, and Feel) of Success

“If you don’t know where you are going, any road will get you there.”1

—Lewis Carroll

Congratulations. You have named your life’s mission and you are going to put your talents to work to meet a need in the world. So how do you begin to do that? By stepping into the future and imagining that it’s already done.

Creating a vision statement is step two of building your strategic plan. You will paint a vivid verbal picture of what life looks like when you are using your gifts fully, doing what you love most, and accomplishing what you set out to do. Your vision statement describes ...

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