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The Role of Marketing in Launching New Products
book

The Role of Marketing in Launching New Products

by Phil Baker
February 2010
Beginner
10 pages
13m
English
Pearson
Content preview from The Role of Marketing in Launching New Products

FTPress Delivers Elements

An e-burst of inspiration for business and life

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Just Develop It!

Don’t stop innovating once you’ve invented a great new product prototype: how to extend innovation throughout the entire process of getting your product to market!

Phil BakerISBN: 978-0-13-703813-8$1.99

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Brand Revitalization

Build a systematic Plan to Win for revitalizing your brand: stop playing “not to lose,” and get your entire organization aligned for winning!

Larry Light (Arcature LLC) and Joan Kiddon (Arcature LLC)ISBN: 978-0-13-703883-1$1.99

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Publisher Resources

ISBN: 9780132143356