Chapter 11Disengagement to Engagement: A Strategic Employee Retention Approach with AI
Sankar Mukherjee
GIBS Business School, Bangaluru, India
Poorvi Agrawal
Galgotias University, Greater Noida, India
11.1 Introduction
The word “Employee Retention” has been the most challenging job the human resources (HR) department faces for an extended period of time. It has become a more daunting responsibility for HR to retain employees than to onboard employees. The employee turnover ratio is the most potential threat to any organization. It is more predominant in skilled industries like IT (Gaikwad & Pandey 2022; Kamble & Pandey 2022), ITES, education, and consulting firms. People are considered a volatile asset. So human ...
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