O'Reilly logo

The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design by Kyungmook Lee, Jaeyong Song

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

CHAPTER 6

SAMSUNG’S SECOND SUCCESS FACTOR

Synergy Through Convergence

When the Galaxy S4 was released in March 2013, Bloomberg Businessweek mused on the competitiveness of Samsung’s smartphones.

 

Image

    Samsung’s ability to produce displays, memory, processors, and other hightech parts gives it a flexibility competitors can’t touch. That flexibility enables it to produce much more diverse product line-ups than competitors can.1

—Bloomberg Businessweek

Image

Insiders at Samsung have similar views about the unique factors powering Samsung’s success. In fact, ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required