The Strategic Manager, 3rd Edition

List of figures, tables, and boxes

Figures

Figure 1.1The strategy process

Figure 1.2The process logic: three zoom levels

Figure 1.3Strategic planning

Figure 1.4Performance logic for business firms in particular

Figure 1.5Performance logic for organizations in general

Figure 2.1The process logic for marketing-inspired strategic thinking

Figure 2.2Strategic positioning as a trade-off

Figure 2.3Marketing-inspired strategic thinking

Figure 2.4The experience curve

Figure 2.5The product life cycle

Figure 2.6The BCG growth share matrix

Figure 3.1The process logic for industrial organization

Figure 3.2The six forces

Figure 3.3Price, costs, and value

Figure 3.4A firm’s value (and costs) chain

Figure 3.5The value system

Figure 3.6The industrial organization ...