Possessing product mastery is a prerequisite for any executive intending to make exceptional progress. That is why you created a crash course in Chapter 2. However, knowledge is only power if you are able to put it to good use. Unlocking that power is the intent of this chapter.
Advising companies, I’ve found that a significant factor in whether the engineering team is an impact-driving enabling force is the organizational sway the tech executives have. Placing yourself in ...