12Technology to Accelerate Your Sales Team's Performance
The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency.
Bill Gates
American Business Magnate
As I begin writing this chapter, it strikes me that some of you may have skipped previous chapters and started at Chapter 12. There's a chance that your sales team is performing well, but you want to understand what technology you can introduce to help them sell more, sell faster, and be more effective as a team.
If that's your goal, then fortunately you’ve come to the right place, and we’ll ...
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