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TypePad® for Dummies®
book

TypePad® for Dummies®

by Melanie Nelson, Shannon Lowe
February 2010
Beginner
428 pages
9h 36m
English
For Dummies
Content preview from TypePad® for Dummies®

Chapter 15. Ten Tips and Tricks

In This Chapter

  • Operating your blog like a professional

  • Maximizing your blog's exposure using directories

  • Posting on the go, from your phone and around the Web

  • Taking your copyright seriously

  • Giving your readers the option to subscribe via e-mail

Looking for some quick ways to add a professional polish to your blogging experience? In this chapter, we give you ten tricks of the trade for blogging. A few are technological in nature, pointing you to some specific tools you can integrate with your blog. Others are more general pieces of advice that should move you further down the road toward professional success. But all are worth considering to help you blog your best!

Set Reasonable, Measurable Goals

Although suggesting that you set reasonable and measurable goals may seem like an elementary piece of advice, it's a principle that's easily overlooked. Many people begin blogging as a hobby, only to see their blogs gradually evolve into a business. Others plan to blog professionally from the start, but they set such ambitious goals that they're quickly frustrated. Whether you're a hobby blogger or aspire to be a professional blogger, sit down and make some realistic goals regarding traffic, income, and your personal blogging habits. Keep your goals incremental enough that you don't lose heart!

As you set your blogging goals, consider the following:

  • Concentrate on subscribers, not page views. Increasingly, readers are following their favorite blogs in feed readers. ...

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