5. Creating an Engineered Growth Portfolio
Most successful companies build an Engineered Growth Portfolio of investments—some that are basic/core investments, some that offer new growth opportunities, and some that are high-potential long shots. In this chapter, we look at using Opportunity Engineering as a tool you can use in building an engineered growth portfolio of investments.
Innovation requires the resolution of two main sources of uncertainty.1 The first involves the Internal Challenges a company faces in trying to develop new products away from its core. These may relate to technology, logistics, sourcing, IT systems, manufacturing, as well as cultural and organizational issues. Booz, Allen, and Hamilton conducted a study published in ...
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