User Experience Innovation: User Centered Design that Works

Step 3: Innovate Solutions

You are now ready to start innovating user experience solutions based on the categories of the identified solutions from your competitor device. Following are some ways to innovate for different categories of solution.

Solutions That Cover Core Tasks but Are Hidden

Figure 14-3 illustrates a hidden function in a competing product. In this case, your innovation process is straightforward. The function is a core function that you have identified as a core task. The competitor has maybe created a brilliant solution for a core task, and the only thing you need to do is adapt it to your product and make it visible. However, in many cases the solution may not be directly applicable to your product, or you may need to be concerned ...