An app that nominates itself for search integration must define the list of Bing search categories that the app can handle. This is done via the app’s WMAppManifest.xml file. Listing 31.1 shows an excerpt from the sample app’s WMAppManifest.xml file.
Each Extension element uses the following four attributes to describe the extension:
ExtensionName—Specifies the category of the search result. If Bing determines that a search result falls into the category, the quick card for the result will include a link to your app. See the source code for a complete list of search extension names.
ConsumerID—Identifies that ...