February 2010
Intermediate to advanced
9 pages
13m
English
book
Your Brand Is Not Your Logo: It Is an Experience that Lives in Your Customer's Gut
by Robert Brunner, Stewart Emery, Russ Hall
Content preview from Your Brand Is Not Your Logo: It Is an Experience that Lives in Your Customer's Gut
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FTPress Delivers Elements
An e-burst of inspiration for business and life.
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Use design to build products, services, and experiences that truly matter to your customers’ lives...that they can’t live without!
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Why Your Company Must Have a Design Culture
Take a broader view of great product design—and promote culture and processes that help you create winning designs over and over again!
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