July 2014
Intermediate to advanced
216 pages
5h 54m
English
• How the mbox (the Adobe Target tag) and the mbox.js (the Adobe Target JavaScript library) work
• How the mbox can be put in place and how best to use it
• Mechanisms to pass data to further empower targeting and segmenting efforts
• Debugging techniques to ensure a safe deployment
The mbox allows you to deliver content based on campaign rules.
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