© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023
A. MahendraAI Startup Strategyhttps://doi.org/10.1007/978-1-4842-9502-1_3

3. Product-Market Validation for AI-First SaaS

Adhiguna Mahendra1  
(1)
Nodeflux, Jakarta, Indonesia
 

Successful AI startups need to understand the nature of AI technology and how it is bought and used. AI is an enabling technology – a set of tools and technologies that can be applied to solve numerous use cases. Therefore, AI will enable many use cases for enterprises – AI can solve substantial inefficiencies in the corporates and even create a whole new business. Netflix, Amazon, and Uber are examples of companies where AI enables business models.

Due to this enabling nature, an AI ...

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