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An Introduction to Survey Research by Edward Nelson, Ernest Cowles

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Index

Active listening, 136

Address-based sampling, 10, 82

Administering survey

by using probe questions, 131133

by using record keeping, 134135

American Association of Public Opinion Research (AAPOR), 29, 33, 72, 155

American Community Survey (ACS), 95

American Consumer Opinion, 70

American Psychological Association (APA), 151, 158

Assistance to the poor (ATP), 48

Attitude-behavior field study, 4

Audience(s), 145147

hidden lack of understanding by, 147148

know your, 147

project deliverables, 146147

types of, 149150

Audience, Content, Expression (ACE), 11, 145, 165

Balanced allocation, 22

Base costs to conduct survey, 74

Behavioral Risk Factor Surveillance System (BRFSS), 73

Between-stratum analysis, 22

Bias, 1920, 35, 40, 50, 139, 141 ...

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